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Smarter Social Media Capabilities for the Websites By Irfan Haider

  in Internet | Published 2018-05-28 02:26:08 | 234 Reads | Unrated

Summary

Nowadays everyone is connected to social media with the help of internet. There are many such social media elements such as Facebook, WhatsApp, Twitter, Instagram, YouTube and many more. These apps help an individual to show themselves in front of the world through pictures, videos, stories, short c lips, calls, and messages.

Full Content

Nowadays everyone is connected to social media with the help of internet. There are many such social media elements such as Facebook, WhatsApp, Twitter, Instagram, YouTube and many more. These apps help an individual to show themselves in front of the world through pictures, videos, stories, short clips, calls, and messages. Due to the increase in technology and spreading of the internet in rural and urban areas it has become effortless for an individual to stay connected with the world and to stay updated with their friends and family.

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But did you ever realized how these applications of the social media save our data with themselves? How they work, they work so well, and their work is so accurate that nit even single person’s personal information or data merges with another person. Now that’s quality work. Who does it? There are individual companies namely AdobeSocial, Annalect, Argyle Social, HootSuite, Social Baker, Engagement Labs by G Scott Paterson, Synthesio, etc.

These companies are an innovative, industry-leading data and analytics firm which focuses on the entire social world and shows their impact on the world. Every single social media website has these type of companies behind them. These companies perform specific surveys, which enables them to get to know what’s trending in the market and advice the particular websites to change as per the environment. The study includes, what’s trending, for example, animal face filters, these companies make specific strategies to mold their website in such a way that the person using it stay connected to what’s going in the world. Snapchat was the website to start such thing, as it became a trend overnight, Instagram, Facebook and WhatsApp also adopted it to be in that race of trending websites and to make their users satisfied. This enables the website to be in the top position and ensures them that there is stable traffic flow on their sites.

The analysis includes, types of interfaces people like the most which may be ergonomics, is the website user-friendly? What was the change which changed the site a lot, which may be any change, for example, Facebook launching posting of stories on their walls? This came right after Instagram launched it first, which attracted ample of users to it and hence Facebook adopted it later WhatsApp too started it.

These companies are capable of holding your ten years old data for their analysis. The cutting-edge predictive analysis offered by these companies uses machine learning to reveal the social metrics that increase marketing and top-line revenue. These companies are responsible for the making the website to compete with social media. Because today we have WhatsApp, hike, WeChat, Viber, Skype and many more which performs the same things which include video calls, calls, messages, sharing of multimedia, etc. this brings completion for a website, what different change they can offer to their customers so that they can hold the users.

The most recent news from Facebook, in which Facebook’s CEO Mark Zuckerberg found guilty in the data breach. They failed to preserve their users’ data safe. Talking about the quality of work, Engagement Labs from Mr. G Scott Paterson is a company which is successfully helping a diverse group of 500 plus brands and companies.

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